Push and Email Marketing Executive

Push and Email Marketing Executive

Ryanair, Europe’s largest low fares airline is looking for a CRM Programme Executive to join the CRM and Digital Experience team. This is an exciting opportunity to work with one of Europe’s biggest airlines in a fast paced and challenging environment.
From the cockpit and cabin to our state of the art digital labs in Dublin and Wroclaw, we want quick-thinking, fast-acting, hard-working team players with excellent problem solving skills. This is an ideal role for someone who is both analytical and creative.

You will be required to:

• Support the CRM Lead in the setup of automated programmes across Email and Push Notification channels.
• Continuously perform A/B tests and Multivariate tests to optimise the performance of the programme.
• Set up personalised and targeted customer push and email communications for our different customer segments; including setting up queries, creating content, building html emails, testing and obtaining sign off.
• Communicate the results of the programme to colleagues and the wider stakeholders.
• Brief the UX and UI Design Team on design requirements, keeping abreast of our style guidelines at all times.
• Brief developers on programme requirements and work with them to insure they are delivered to specification.
• Become an Adobe Campaign and Swrve superuser as well as a light user of Adobe Experience Manager, Adobe Target and Adobe Omniture.
• Be a second set of eyes for the other executives to review the targeting, and content and insure it is set up correctly.
• Work with stakeholder groups across a number of departments within Ryanair.
• Work on cross-channel campaigns. Work closely with the web and app teams to insure a consistent digital experience across all channels.

Requirements:

• Third level degree in digital marketing or business related field; ideally to Masters level
• Minimum 1 year experience working on a crm team in a fast-paced environment.
• Passionate about Digital Experience
• Customer focused, with a key understanding of how to drive trade.
• Trading mentality, able to work under pressure, drive results and evaluate success.
• Naturally highly organised; with excellent communication skills and attention to detail.
• A problem solver and an enthusiastic team contributor.
• Strong interpersonal and relationship building skills in order to manage relationships with internal stakeholders, to achieve a specific outcome.
• Experience in using Adobe Campaign is a very strong advantage.
• Fluent English is a must.

Please apply here.