News

The total number of people in employment will continue to grow in 2017, albeit at a slower pace, with the potential for average salary increases of 5% - 10% for critical skills positions.   This is according to the latest Morgan McKinley 2017 Irish Salary Guide - Ireland’s most comprehensive analysis of pay across a range of professions and sectors.   Last year saw a strong…

Digital marketing continues to grow, as it becomes a necessity for most company’s marketing departments. According to Brightwater, there was a significant rise in the candidates moving away from traditional marketing into the digital space, as well as an increase in graduates leaving college having specialised in the area. This follows the trend that digital is becoming less of a niche, and more of a necessity…

In the growing rivalry between Facebook Inc. and Snapchat’s parent company Snap Inc., Facebook’s strategy seems to be copying Snapchat’s product features, and Snap’s strategy seems to be copying Facebook’s business playbook. Less than a year after Facebook officially started measuring the brick-and-mortar traffic its ads generate — borrowing from Google’s playbook — Snapchat is rolling out its own version of this online-to-offline measurement and adding…

TV3 would like to invite Fizwilliam Institute students to this week’s Pat Kenny Tonight. This week, guests include Leo Varadkar TD, who will be joining Pat to discuss his brief as Minister and a range of topics. Nick Clegg MP, will be talking about Brexit and implications for both Ireland and the UK. Also a panel of guests we will be discussing technology and the effect…

Studied: Postgraduate Diploma in Public Relations with Arranged Work Experience Works: PR & Marketing, Benefit Cosmetics Ireland "In 2014 I decided to go back to college after a few months of travelling and it was the best decision I ever made. After graduating with a Bachelor of Commerce degree from NUIG I wanted to specialise and looked at the PR & Event management course in Fitzwilliam…

Trainer: Public Relations, Digital Marketing, Event Management courses Part of Fitzwilliam Institute’s team for over 10 years, Zoe Healy is a communications professional with fifteen years public relations, events and campaign experience in Ireland and the UK. Her business, Zenith PR provides tailored training programmes and consultancy in communications, media and presentation skills. Zoe’s Public Relations expertise includes developing communications strategies and campaign management. Her clients…

Successful women: Amanda Webb, Fitzwilliam Institute’s social media expert Trainer: Social Media Fitzwilliam Institute’s social media expert, Amanda Webb,  has been active in social media for over 7 years - using it to promote her first business and then moving on to form Spiderworking.com. She works with small and medium sized businesses helping them develop social media and internet marketing strategies and offering them training and…

"The Construction Project Management course that I recently completed is in my opinion very detailed and excellently drafted. I enjoyed every module and found them very broad. I feel that by including and highlighting how project management skills can be utilised in different industries really enhanced the course.   Personally I enjoyed the negotiation module and discovered that this aspect of project management to be really…

Fitzwilliam Institute's Part-time Diploma in Public Relations class had 2 special guests this week. Joan Flanagan, Education Officer at European Commission and Harry O Connor, Deputy Head of Office at European Parliament talked to Fitzwilliam Institute's PR students about the the two European institutions. Joan Flanagan, Education Officer at European Commission The Commission represents and upholds the interests of the EU as a whole, and is…

Getting your first Public Relations role doesn't have to be difficult. Enrol on our Posgraduate Diploma in Public Relations with Arranged Work Experience and we will help you secure that first essential internship. See our graduate Sadhbh Higgins' story below: "Fitzwilliam Institute Postgraduate Diploma is a great gateway to the world of PR. The course is extremely relevant with current industry case studies and topical PR…